Women urged to attend Wairoa Expo

CALL TO WOMEN: The region’s farming women like Kendra Pye pictured here moving some heifers at McRae Trust Farm near Wairoa, have been urged to take advantage of the opportunities offered at the East Coast Farming Expo in Wairoa next month. Picture supplied

“These people, who grew up on the land, are the lifeblood of the agricultural industry, weathering floods and enduring droughts and everything else Mother Nature throws at them.”

Mrs Wilson said in 2019, farming in New Zealand often remains a family affair.

“But the roles have changed, and it’s very often farming women who call the shots — they have levelled the ploughing field. Women are more involved with on-farm decision-making than ever before, and they should be — it’s their signature on the mortgage documents too.”

She said it was often women who spend evenings working the books and crunching the numbers, as well as their day-to-day involvement in the running of the farm.

“It’s women who are dissecting analytics and identifying opportunities to farm smarter and have a better work/life balance.

“Alone, or with a partner, today’s farming women are breaking new ground.

“We encourage those talented women to attend next month’s event in Wairoa.

“The expo provides a platform for farming women and men to have the important conversations together.”

She points to questions the expo will answer.

“Is your operation best practice for you?

“Are there ways to farm smarter?

“Are your farming activities time and cost effective?

“So, farming women of New Zealand — plan a day off the farm and come to the expo to spend time working on your business,” Mrs Wilson said.

“We are bringing industry innovators to the East Coast Farming Expo at the Wairoa A&P Showgrounds over two days March 6 and 7 so you have a chance to discover new ideas in a specialised environment.

“. . . and it’s not just the financial side.

“No one can deny the stresses of working the land, so farming smarter will have many positive, far-reaching benefits which will help the whole family.”

Rural Women New Zealand will be at this year’s expo. Tickets for the expo are online at http://www.eastcoastexpo.co.nz

“These people, who grew up on the land, are the lifeblood of the agricultural industry, weathering floods and enduring droughts and everything else Mother Nature throws at them.”

Mrs Wilson said in 2019, farming in New Zealand often remains a family affair.

“But the roles have changed, and it’s very often farming women who call the shots — they have levelled the ploughing field. Women are more involved with on-farm decision-making than ever before, and they should be — it’s their signature on the mortgage documents too.”

She said it was often women who spend evenings working the books and crunching the numbers, as well as their day-to-day involvement in the running of the farm.

“It’s women who are dissecting analytics and identifying opportunities to farm smarter and have a better work/life balance.

“Alone, or with a partner, today’s farming women are breaking new ground.

“We encourage those talented women to attend next month’s event in Wairoa.

“The expo provides a platform for farming women and men to have the important conversations together.”

She points to questions the expo will answer.

“Is your operation best practice for you?

“Are there ways to farm smarter?

“Are your farming activities time and cost effective?

“So, farming women of New Zealand — plan a day off the farm and come to the expo to spend time working on your business,” Mrs Wilson said.

“We are bringing industry innovators to the East Coast Farming Expo at the Wairoa A&P Showgrounds over two days March 6 and 7 so you have a chance to discover new ideas in a specialised environment.

“. . . and it’s not just the financial side.

“No one can deny the stresses of working the land, so farming smarter will have many positive, far-reaching benefits which will help the whole family.”

Rural Women New Zealand will be at this year’s expo. Tickets for the expo are online at http://www.eastcoastexpo.co.nz

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