The Gisborne Herald Privacy Statement
At The Gisborne Herald we understand how important your personal information is and that we need to earn your trust, by being honest and transparent about what we do. It’s our job to ensure you really understand what information we collect from you, how we use it and how we keep it safe. We take our commitment to your privacy seriously.
We are committed to complying with privacy laws and standards. For information about the New Zealand Privacy Act 2020 and how it protects all personal information in New Zealand, click here
The Gisborne Herald Privacy Policy
In this Privacy Policy we (meaning The Gisborne Herald Company Limited) aim to answer the questions you might have about privacy and personal data use at The Gisborne Herald.
If you have any other questions about our approach to privacy and personal data use please feel free to contact us by general enquiry on the Contacts page of our website or by mail to The Gisborne Herald, 64 Gladstone Road, Gisborne, New Zealand.
What kinds of information does The Gisborne Herald collect?
We gather information to enable us to deliver our services, and inform our marketing and advertising. We will not collect personal information unless it is for a lawful purpose that is connected with one of our functions or activities, and having that information is necessary for that purpose.
The information we gather includes the following types of information about our users, including you:
1. Personal information provided by you when you interact with us. This may be when you use or purchase our products or services, when you subscribe or register to use our products or services, when you agree to a background or credit check, when you communicate with us including when you call us, when you comment publicly on our articles, and when you provide us with your feedback or respond to surveys you are asked to participate in.
2. General location information (e.g. your physical or postal address or your device’s IP address) or more specific location information (e.g. precise location from your mobile GPS) when you use certain features of our services. Your mobile device may allow you to control or disable the use of location services in your device’s settings menu.
3. Aggregated information generated by third party systems we use, which track traffic to and from our sites but does not relate to you personally (this information is generally anonymised, but may include the device, applications or operating system you’re using, your IP address, and your geo-demographic information).
4. Other information that does not personally identify you.
If you choose not to provide personal information that we need from you this may mean some of our products or services will not be available to you or function in the same way.
Who does The Gisborne Herald share my information with?
We may need to share or disclose:
1. some of your personal information to our third party service providers so they can help us provide and manage our services (e.g. they help us with service functionality, customer service, billing and invoicing). We will limit their access to your personal information so they only have what is necessary to perform the tasks we ask of them, and we take steps to ensure they use your personal information consistently with this privacy policy.
2. non-personal information such as hashed data, click stream information, browser type, and information about your interactions with advertisements which is generated through the use of cookies and collected by third parties when you use our services. These third parties may use such non-personal information to improve their own services and consistent with their own privacy policies. Please see our section on cookies below for more information.
3. your personal information to third parties when we believe in good faith that we are required to do so by law.
4. your personal information to other third parties provided we have your prior authorisation, which we will usually obtain at the time of collecting the information from you or when you later authorise us to share it.
A list of third parties who may be provided with information, and a description of how those third parties may use this information, can be found in the Appendix to this policy.
How might The Gisborne Herald use my information?
We use the information we collect to enable us to provide our services, including to ensure we understand our users and how they engage with us.
We may use the personal information we collect from you:
1. for verification of your identity and assisting you in case you forget your password or login details where these are necessary to access any of our products or services;
2. for authorising and processing credit card transactions which you enter into online. Credit and debit card information is sensitive information and we do not collect it or store it. We use a third party payment solution provider that complies with strict industry standards and security processes;
3. to assist in providing the products and services requested by you, including by sending you service communications relating to the services you have opted into;
4. to identify and prevent harm to us or others, including detecting fraud, spam, data security incidents, and other harmful activity; and
5. for any other uses that you authorise.
What happens if I interact with any of The Gisborne Herald’s content providers, advertisers or partners?
When you use our services, you may interact with third parties that advertise with us or provide content or link through our sites. We do not control them or what they do and if you provide them with personal information, even while using our sites or services, they may not follow the same privacy policies as us. We recommend you check any relevant privacy policies before providing your personal information to any third party.
We always recommend that you check any relevant privacy policies before providing your personal information to any third party.
How does The Gisborne Herald use Cookies and similar tracking technologies?
Why does The Gisborne Herald use cookies?
We use cookies to gather and store information about your use of our services. These tools do not identify you directly but the information collected will be linked to a unique user identifier code that is assigned to you. This allows us to use the information collected by the tools to understand more about your viewing habits and interests, and helps us to deliver our services to you.
How is cookie information used?
We may use the information generated by cookies to:
1. track traffic patterns to and from and across our sites such as the pages you visit, the time you spend on each page, the date and time of your visit, and referring pages (pages you came from or go to);
2. ensure advertising is being shown to the most appropriate person based on this data and limit the frequency of display for certain ad formats; and
3. enable you to use certain services as a member without having to log on each time and to visit member-restricted areas of the site.
How can you control cookies and the cookie information we collect?
Most browsers accept cookies automatically but you can choose to refuse cookies by turning them off in your browser and/or deleting them from your hard drive. You do not need to have cookies turned on to use our websites, but you may need them for customisable areas of sites we may develop in the future. If your cookies are turned off we will not have any control over the frequency of display of certain ad formats. This could affect your browsing experience. Additionally you can consider utilizing your browsers “Private Browsing” feature to prevent cookies being stored long term. Modern web browsers offer private browsing features such as "Incognito Mode" in Chrome or "Private Browsing" in Safari.
What ways can you control the personal information we collect from you?
If our intended collection, use or disclosure of your personal information is outside what we have set out in this Privacy Policy we will give you the option to:
1. opt out prior to signing up for a service and not receive certain services or participate in certain interactive areas; or
2. opt in prior to signing up for a service.
You may opt out from receiving these messages at any time by following the unsubscribe instructions contained in the message.
You may also access or modify your registered account at any time on your My Account page. Here you will also be able to update your subscriptions to electronic newsletters and other messaging you have opted into.
If you want to cancel or modify any other account you have with us, please contact us by general enquiry on the Contacts Page or by mail to The Gisborne Herald, 64 Gladstone Road, Gisborne 4010, New Zealand.
How safe is my information?
is essential to us that you trust us and are comfortable sharing your information with us. We understand how important your personal information is and so our goal is to ensure that privacy protection and data security is paramount in all aspects of our data infrastructure and processes.
We design our services with your safety in mind. We maintain industry standard security technology which we monitor routinely and where we use third parties to store data we ensure their security meets our standards.
At the same time, no service can be completely secure. If you have any concerns that an account you have with us or personal information has been put at risk, for example if someone could have found out your password, please get in touch straight away.
How can I find out what personal information The Gisborne Herald holds and how can I update it or request deletion?
Any personal information that you provide to us will be collected and managed by us at 64 Gladstone Road, Gisborne 4010, New Zealand. We will only keep your personal information for as long as reasonably required for the purposes we collected it and in accordance with this policy, unless we are required to hold it for longer under law.
the Privacy Act 2020 you have the right to ask us for access to the personal information that we hold about you. You may also ask us to update or correct that information at any time and as often as necessary. If you want us to delete information about you or suspend your account, please note that we may need to retain certain information as required by law or for legitimate business purposes.
If you withdraw your permission to use your personal information, unless there are other reasons that mean the information must be retained, we will delete that information. However, when you unsubscribe from marketing communications, we will keep your email address to ensure that we do not send you any marketing in the future.
If you want to find out what personal information The Gisborne Herald holds about you, please feel free to contact us by general enquiry on the Contacts Page or by mail to The Gisborne Herald, 64 Gladstone Road, Gisborne 4010, New Zealand.
Can The Gisborne Herald make changes to this policy? How will I find out?
We reserve the right to make updates and changes this policy from time to time. If we do revise this privacy policy, we will notify you either by making site announcements that are visible the next time you visit any of our sites or we will send mail or email notification to you.
Updated: March 2023
Appendix: THIRD PARTY ACCESS TO INFORMATION
This appendix forms part of The Gisborne Herald privacy policy and contains details of third parties who may access information that relates to your use of our website. It also provides information about the purposes for which this information may be used.
The Gisborne Herald currently contracts with the service providers outlined below and these third parties may be provided with information about you. This will usually be anonymous information, but may include personally identifiable information in some cases. Whether your information is provided to some or all of these entities will depend upon your computer settings (including for example whether you permit cookies) and in some cases upon the information you choose to provide.
Google Ad Manager
Google Ad Manager is an advertisement delivery and management service utilised by The Gisborne Herald. Google Ad Manager may collect information such as geo-location data about the users of The Gisborne Herald website, data related to the user’s device or internet connection and analytics data about the advertisements those users view or click on. The collected information is anonymous and will not identify any particular user. For more information on Google’s advertising policies please visit https://policies.google.com/technologies/ads
Google Analytics
Google Analytics is the most widely used website statistics service globally. It collects anonymous information to provide The Gisborne Herald with data about how people are using The Gisborne Herald website, including details about website traffic and website performance. Google Analytics is implemented with page tags that collect information when visitors view The Gisborne Herald website. Google Analytics may also use cookies to store information such as whether a user has been to the website before, the timestamp of the visit and the referrer site that directed the visitor to the website. For more information about Google Analytics, please visit https://marketingplatform.google.com/about/analytics/
Pagemasters Publish
Pagemasters Publish is a digital publishing platform utilised by The Gisborne Herald to manage our digital news service. Publish collects and stores the name, email address and password that users provide when they register or subscribe. These details are used only to provide access to the service as agreed.
Publish also collects information when visitors view The Gisborne Herald website to track page views. The collected information is anonymous and will not identify any particular user.
Mailchimp
Mailchimp is an email marketing service utilised by The Gisborne Herald to enable email communications with subscribers. Mailchimp will collect and store email addresses for this purpose. Mailchimp privacy policy can be found here https://www.intuit.com/privacy/protect-your-privacy/
Stripe
Stripe provides financial infrastructure for the internet. The Gisborne Herald uses Stripe to accept and process payments online.
